The Hornbill festival is organized by the tourism and the art and culture department of Nagaland. Every tribe of Nagaland takes part in this festival because tribes consider their festivals sacred and essential to participate. All tribes celebrate their festivals together as well as they show their art and crafts. Many kinds of stalls are there to sell their product like medicines that are herbal, drinks, food, art, etc. Apart from this many types of cultural activities are the highlights of Hornbill festival. Tribes show the specialty for their culture and tradition trough traditional archery, Naga wrestling, indigenous games, beauty contest, fashion shows, and musical concerts. The hornbill culture is a mixture of culture and tradition of the tribal people.